Dr Shama Rahman
CEO and Founder
Shama Rahman is a scientist, artist, creative technologist and inter-disciplinary practitioner. In her PhD, her research centred around the ‘Complex Neuroscientific Systems of Creative Cognition’, investigating emergent neural patterns with statistical physics, experimental psychophysics and design, cognitive neuroscience, and neurophilosophy.
She is the Artistic Director/Founder of award-winning art/science creative production company Jugular Productions – ‘Joining The Head and The Heart’ – with a vision to showcase and develop rich interactions between cutting-edge science and newly commissioned creative live experiences such as multi-sensory immersive performances, interactive installations, cross-disciplinary salons, and educational workshops.
She is the CEO/Founder of NeuroCreate, Top 100 UK ‘Ones to Watch’ Creative-Tech companies. NeuroCreate’s vision is within the Future of Work and Industry 5.0. NeuroCreate’s USP is the integration of neuroscience, AI and design with a ‘neurodesign’ approach. NeuroCreate are building AI-assistive collaborative tools which augment creativity, enhance cognitive health and help users to attain peak performance.
NeuroCreate’s first product, the FlowCreate™️ Innovator, is a B2B SaaS platform that uses neuroscience and AI to navigate professionals through the innovation and creative stages of their roles. The Innovator augments, accelerates, and enhances different stages of creative-thinking in order to enable Flow states. The Innovator acts as a facilitator for accelerating the creative process through digitised creative techniques and tools, and equally as a provocateur that challenges assumptions to help users identify blindspots. The FlowCreate™️ Innovator is an interactive visual mind-mapping brainstorming tool that sparks human creativity by inspiring, expanding and analysing ideas for professionals within strategy and content creation. By providing a flexible digital innovation framework, the Innovator guides professionals through different stages of creative cognition. Think Miro combined with Google Docs, but turbo-charged with AI and specially designed to focus on reaching innovation, strategics and creative ideation goals. It is ideal for hybrid-working global teams and freelancers working collaboratively.