Parry Malm is the CEO and founder of Phrasee. Phrasee empowers global brands with AI-powered copywriting. Parry has over 15 years’ experience working with countless brands to optimise marketing results. A leading expert on digital marketing, Parry combines this expertise with an extensive background in computer science, statistics, and commercialising artificial intelligence.

After identifying a need for improved optimisation in the digital marketing industry, Parry founded Phrasee in 2015 and went on to be named Tech Entrepreneur of the year at 2016’s UK Business Awards. More recently, Phrasee was recognised by CB Insights as 2017’s Most Innovative AI Company.